The most popular cosmetic surgery procedure of 2017 will not involve breast enlargement or even a butt lift but instead something even stranger and more unnecessary.
That’s according to the Plastic Surgery Group’s latest cosmetic trend predictions report for 2017, which has revealed that the in vogue plastic surgery procedure for the coming year will be nipple reductions.
According to the London-based plastic surgery specialists, there has been a sharp 30 per cent increase in the number of women requesting smaller nipples in the last year alone.
“We found that patients with with smaller-sized nipples rated [higher] in attractiveness than those with larger nipples,” consultant plastic surgeon Mo Akhavani explained.
Plastic surgery has proven increasingly popular in recent years.
According to statistics from the British Association of Aesthetic and Plastic Surgeons (BAAPS) over 51,000 people across the UK opted for plastic surgery in 2015 alone.
There was also a 12.6 per cent rise in invasive cosmetic procedures over that time period.
With that number potentially increasing even further in 2016, it would appear that the current economic climate is doing little to dissuade people from spending some serious cash on these kinds of procedures.
The revelations come as nipples continue to pop up in the headlines. Last year, for example, a number of models led calls for an end to the censorship of images featuring nipples.
Campaigning under the hashtag #FreeTheNipple, the campaign attracted plenty in the way of attention. There could be more to come in 2017.
Loaded staff writer Jack Beresford has produced content for Lad Bible, Axonn Media and a variety of online sports and news media outlets.