Cara Delevingne is fighting fit in Rihanna’s new Puma campaign

Witness the fitness with Cara's first sportswear shoot.

Cara Delevingne models for Puma
Cara Delevingne The model looks ripped in her first campaign for the brand Image Puma

Cara Delevingne has starred in her first ever Puma sportswear campaign, and she’s looking fitter than ever in the new shots.

The 24-year-old throws punches, practises yoga and generally looks ripped in the images for the Do You women’s campaign.

It’s all part of Cara’s new partnership with Puma, which sees her team up with best bud and Puma creative director Rihanna.

The only way to be you is to #DoYou!! So honored and pleased to launch the new #PUMAWomen campaign with @puma #BALOONATIC

A photo posted by Cara Delevingne (@caradelevingne) on

 

Cara said: “To Do You is to take ownership of yourself and finding the power within that ownership – it’s a very powerful statement.

“It’s about accepting who you are, no matter what your faults. Do You is about finding your truth and sticking to it.”

Cara Delevingne models for Puma's Do You campaign Cara Delevingne models for Puma's Do You women's campaign

The model went on to say: “I think it’s so special because it means something different for everyone. It specifically encourages people to be themselves.”

It’s not the first time Cara has set pulses racing this year, after she posed naked in a series of striking black and white shots.

Cara – who is one of the world’s top ten highest paid supermodels – also starred in Suicide Squad this summer.

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