As England start their campaign today (July 10) to destroy the Aussies – we hope – and retain the Ashes, cricket legend Sir Ian Botham has seized the opportunity for a bit of banter with team Australia. Beefy – who more or less single-handedly won the Ashes for England in 1981 – sent a tongue-in-cheek message to the Baggy Greens by projecting a giant image of himself on to Sydney Harbour Bridge, telling them to “Get Ready For A Grilling!”
The stunt was orchestrated by Beefeater Grill, who have announced Sir Ian as their new ‘Boss of Beef.’ Joining in on the rivalry, Beefeater have launched their ‘Steak of Success’ Facebook app, on which they are giving away free steaks every time England triumph over the Aussies. That could mean £100,000 worth of meat up for grabs. Aussie bashing and free meat – we’re in. We just need Cook and his boys to hold up their side of the bargain.